Australia looks set to become the sort of Microsoft monopoly that Redmond has only dreamt about, but rather than being in an area Microsoft is known for — office suites, Windows, Surface products — the country is turning to the eternal bridesmaid of search engines, Microsoft Bing. This is all a result of the Australian government, and opposition parties, lining up behind the Media Bargaining Code that has been making its way through Parliament. If the code is finalised, it could in effect shift money directly out of the pockets of big tech and into the hands of the nation’s newspapers and TV stations. The nation’s competition regulator, the Australian Competition and Consumer Commission (ACCC), has sought to rein in the tech giants in recent years, with not much to show for it thus far. The code provides an opportunity for the ACCC and the nation’s politicians to do something popular by going after offshore multinational tech companies while supporting the fourth estate and going some way to stemming the haemorrhaging within the media industry, or so the official narrative would have you believe. As someone that has previously called for Facebook to be placed in a regulation straitjacket, you’d… Read full this story
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